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KONTROLFREEK TO LAUNCH HOT NEW PERFORMANCE THUMBSTICKS® FOR CALL OF DUTY®: BLACK OPS COLD WAR

by Sarah Sutherland 27 Oct 2020

The Leading Performance Gaming Gear Innovator Celebrates Its Latest Call of Duty® Performance Thumbsticks® In Time For The Iconic Franchise’s New Chapter

ATLANTA (Oct. 27, 2020) - KontrolFreek® reveals secret weapons today with the launch of their new Call Of Duty®: Black Ops Cold War Performance Thumbsticks®, shortly following the sell-out of its limited edition vintage Call of Duty® Jugger-Nog Performance Thumbsticks®. Equipped with a bonus in-game animated emblem, Call Of Duty: Black Ops Cold War Performance Thumbsticks® are the company's latest in a long string of Call of Duty product collaborations with Activision. They are available for purchase in the U.S. on KontrolFreek.com, the U.K. on KontrolFreek.uk, and on Amazon, GameStop, Best Buy, and other major retailers, both in the U.S. and internationally.

“Activision’s relationship with KontrolFreek has grown with each of our Call of Duty game releases,” said Daniel Siegel, VP of Licensing, Activision Publishing & Activision Blizzard Esports. “Our fans are among the most loyal in the gaming community, and they expect the best accessories when it comes to new Call of Duty games. Having a trusted collaborator in KontrolFreek delivers on our promise to bring fans quality, performance-driven products to celebrate new releases like Call of Duty: Black Ops Cold War.”

KontrolFreek’s Call Of Duty®: Black Ops Cold War Performance Thumbsticks®, featuring a black star design inspired by in-game elements, are available starting today, October 27, 2020, on KontrolFreek.com, Amazon.com, BestBuy.com, Walmart.com, and in all GameStop stores for $19.99. The first 1,000 orders placed on KontrolFreek.com include a free, exclusive holographic sticker featuring Jugger-Teddy.

 

KEY PRODUCT FEATURES:

  • Available for PlayStation 4 and Xbox One 
  • Original Call of Duty®: Black Ops Cold War design with a bold, black-on-red color scheme 
  • Double high-rise Performance Thumbsticks add 13.6mm of height to stock sticks for increased precision and decreased hand fatigue 
  • Designed with proprietary materials for enhanced grip and added comfort 
  • Includes bonus in-game animated emblem for Call of Duty®: Black Ops Cold War

 

    “We are proud to announce our latest Call of Duty collaboration with Activision in time for their new Black Ops chapter, Cold War,” said Ashish Mistry, CEO of KontrolFreek. “In a time of people staying inside and playing video games, we continue to innovate our performance gaming accessories to enhance experience and comfort by marrying cutting edge materials with improved ergonomics. Adding a license design on top of that to hype up the upcoming release of this new chapter creates a gaming experience like no other.” 

    Just a month earlier on Oct. 2, 2020, KontrolFreek brought back a classic and re-launched limited edition vintage Call of Duty Jugger-Nog Performance Thumbsticks, which originally released in 2015. The Performance Thumbsticks sold out in just over two weeks, making it the quickest-selling Call of Duty product KontrolFreek has launched on their site to date.

    Activision’s Call of Duty: Black Ops Cold War is scheduled for release on November 13, 2020 for PlayStation 5, PlayStation 4, Xbox Series X/S, Xbox One/S and PC on Battle.net.

    To stay up to date on everything KontrolFreek related, follow the company on Twitter, Instagram, and KontrolFreek.com.  

     © 2020 Activision Publishing, Inc. ACTIVISION, CALL OF DUTY, and CALL OF DUTY BLACK OPS are trademarks of Activision Publishing, Inc.

    About KontrolFreek

    KontrolFreek® is the creator of Performance Gaming Gear™ and the leader of FreekNation, a global community of more than four million gamers. By combining the latest in ergonomics and advanced materials, the company's lines of Performance Thumbsticks®, Performance Grips, Gaming Cables, and other high-quality products enhance the player experience by maximizing comfort and precision. KontrolFreek's products for PlayStation 4, Xbox One, Nintendo Switch, and PC are available in more than 9,000 stores across 40 countries. KontrolFreek is headquartered in Atlanta. 

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    Media Contact

    KontrolFreek

    Jessica Tillery

    Sr Manager, Marketing Communications

    JTillery@KontrolFreek.com

    1-888-529-1543 ext. 937

     

    KontrolFreek

    Sarah Sutherland 

    Public Relations Specialist 

    SSutherland@KontrolFreek.com 

    1-888-529-1543 ext. 943

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